RingaMahala is one of the first of its kind in Africa

RingaMahala is one of the first of its kind in Africa

Ringamahala takes on Africa. It allows advertisers to connect with their audiences by providing them with free airtime! Well this is how it works: a 15-30 ad is created for a campaign, the user dials a code, listens to the ad, and is immediately connected with a reward in the form of free airtime.

One of the most significant advantages of this offering for brands is the ability to build a database because a follow-up SMS is sent to the user, allowing the advertiser to drive the user to a call to action.

What is so unique about Ringamahala? This is the first of its kind in Africa; we can reach all South African networks for a flat rate of R10,00. It includes up to 5 free minutes in the product. Real-time consumer reporting is measurable.

This is a very useful service for any campaign because it allows your brand to provide their customers with a free call solution. This clearly shows to customers the added value you are willing to provide them. Deliver your message exactly how you want it, knowing it will not be interrupted.

Want to learn more about RingaMahala? Contact us on info@digitalshero.co.za or call us at 082 215 7007.

Greydot Mobile shakes things up

Greydot Mobile shakes things up

Greydot Mobile’s #RingaMahala is sure to be a game-changer in the telecoms space

Greydot Mobile has partnered with Digital Shero Media Group to deliver a game-changing service, #RingaMahala, through which advertisers will now be able to sponsor free airtime to callers from all networks. To access this amazing deal, users will have to either dial a specific USSD code or a dedicated number on the Greydot app or alternatively, click on a provided link before they reach the person they intend to call as they are prompted to listen to a short audio ad (radio ad) from the sponsor.

Callers will also receive a follow-up call-to-action from the advertiser via SMS, providing yet another opportunity for the consumer to engage with the advertiser. Among other rewards available to users of the service are redeemable vouchers, coupons and mobile cryptographic currency.

“This is groundbreaking for the South African market and will bring communities closer together as connectivity will be much easier and so much more affordable. A nation that stays connected, stays together,” says Digital Shero CEO Mags Shivanda.

The #RingaMahala campaign will be central to low-cost digital voice network’s strategy to reintroduce its suite of services – including calls, payments and conferencing tools to encrypted messenger services and other value-added features – to seven operating markets on the African continent, creating greater awareness of its cost-effective calling services.

In a continent that has amongst the most expensive call and data rates on the planet, GreyDot Mobile will allow consumers to make calls globally at far more affordable rates, charging 35 cents per minute for calls to any number both within South Africa and to numbers in 170 countries around the world. 

About GreyDot Mobile

GreydotMobile helps mobile users to reduce their telecoms spend without changing their network or sim card, offering them the same quality of service on the same network at a lower price. The company’s secret to being the cheapest telecommunications provider lies in the fact that its whole business is internet-based, with no terrestrial technology such as towers which other mobile network providers use. ​​The Botswana-based company has 700 000 users in Botswana, South Africa, Zimbabwe, Kenya and the Democratic Republic of Congo.

For more information, contact:

Mags Shivanda

Digital Shero

Director

082 215 7007 | mags@digitalshero.co.za | www.digitalshero.co.za

Jobs

Portfolio:
Sales Executive
(Mid-level)

 Contract Type: Full-time

Salary: R25 000, 5% Commission, with relevance to experience.

Location: Sandton, Gauteng.

Introduction: This is an exciting time for a driven and passionate Mid-level Sales Executive to join a well-established Digital Media company and help set the foundation and shape the future of their business in South Africa.


Job Functions:

Advertising, Media, Sales

 

Specification: Duties & Responsibilities:

Manage key relationship across channels:

  • Grow relationships with a select group of clients and agencies defined across Digital Shero’s portfolio of clients
  • Cultivate a deep understanding of client business to ensure high level, turnkey solutions that unlock revenue
  • Identify trends and threats in select sectors to upsell new and existing products
  • Monitor performance of a portfolio (area of responsibility) on a weekly basis
  • Conceptualise and implement relevant campaigns for clients
  • Experience and confidence in systems and tools
  • Digital Marketing, Web Traffic Management, online advertising and SEO management
  • In depth knowledge of the following digital marketing channels and platforms paid search (Google Adwords), retargeting, display, social advertising, SEO, CRM
  • A comprehensive understanding of Google Analytics, Google Search Console and Dragon Metrics in order to report on campaigns
  • Be an active and highly effective networker
  • Build, maintain and nurture relationships with all clients assigned to you through consistent communication patterns and timeous responses

Manage a portfolio of advertising clients and agencies to ensure portfolio targets are achieved:

  • Achieve and exceed sales revenue budgets
  • Develop a sales strategy to achieve set budgets by brand relevant to a specific portfolio
  • Develop detailed action plans to execute the sales strategy
  • Build and develop strong relationships with clients, client media and communication partners
  • Develop new business and maintain existing business
  • Managing the brands’ engagement opportunities for advertiser benefit
  • Prepare relevant reports providing feedback on sales activity, sales performance and all matters in process/outstanding/in need of resolution
  • Carry out any reasonable request relating to National Sales, which may include afterhours work

 

Experience:

· Proven track record in media sales with consistent achievement of revenue targets within the sector

· At least 3-5 years of agency / client facing media sales experience

· Minimum experience in business-to-business sales (B2B) marketing

· Experience of presenting to large and small audiences of various levels within a business

 

Knowledge & Skills:

· Strong Interpersonal skills

· Attention to detail

· Excellent presentation skills

· Excellent communication skills – written, verbal and telephonic

· Above average problem solving ability and negotiation skills

· Thorough understanding of marketing processes

· Able to make decisions

· Strong leadership qualities

· Knowledge of SA digital landscape

 

Qualifications:

· Bachelor’s Degree in Sales & Marketing / Advertising or equivalent experience

· Experience across diverse management disciplines

If you don’t hear from us in the next 3 weeks, please consider your application unsuccessful.

Job Closing Date: 3 November 2023

For any enquiries, please contact Thato on +27 71 215 4817.

CV’s should be emailed thato@digitalshero.co.za

Email Subject: Sales Executive

Please note that all shortlisted candidates will be interviewed online.

 

 

 

 

 

 

 

Digital Shero bags Tafari Capital as a client

Digital Shero bags Tafari Capital as a client

DigitalShero is proud to announce that they have acquired global giants Tafari Capital as one of their clients in 2021. Tafari Capital is a 100% black-owned Technology holding company operating within the fintech, health tech and consumer services technology spaces. It comprises over 100 successful black professionals and entrepreneurs concerned about financial inclusion in Africa. They have come together to develop a platform of products and services that will grow capital for underserved communities. In 2019, Tafari Capital, acquired 100 % of TechTrend Global (Pty) Ltd in two tranches, currently trading as SmartMyCompany.com, which is a start-up that has made strides in establishing a competent technical team with sought after skills in fintech software as a service, cloud computing and mobile applications development including Blockchain technology.

Tafari Capital emerged as a result of the coming together of a group of African professionals and business leaders whose core vision is to mobilise African financial resources in order to assist in developing and growing economic growth of the African continent. Tafari Capital’s founding members are driven by the realisation that African people need to reinforce themselves, empower each other and create their own wealth.

Formed in 2016, Tafari Capital believes that collective mobilisation of African financial resources will lead to the socio-economic emancipation of the peoples of Africa and contribute towards the development of the economy of South Africa and the broader African continent.

Tafari Capital is now listed in the Open Banking Directory, a global listing of Banks, Neobanks, Fintechs and APIs which embraces the concept of open banking. Tafari Capital is responding to South Africa’s unemployment crisis by creating thousands of verified self-employed agents throughout the country as distribution points for its products and services. It will also provide, in partnership with the The StartUp Tribe, free access to world-class practical entrepreneurship courses to help people to start and grow their business.

DigitalShero intends on being the mediator between Tafari Capital and their stakeholders by not only educating, but equipping thousands of South Africans with affordable financial solutions. As Digital Marketing pioneers, we intend on bringing Tafari Capital to everyone’s palms, by the click of a button.

 

 

 

 

 

 

 

 

 

 

 

 

 

Gold TV on Soweto TV

Gold TV on Soweto TV

.Gold TV was established with the intention of making the world a better place and to dominate the industry with positive news by feeding its audience with positive news and positive affirmations that have become something rare in broadcast media today. The Gold TV Platform is a media tool used to reach the uninspired masses in society and has done so by differentiating itself in the media space by shying away from sharing negative narratives that are overwhelming society. Gold TV shares stories of champions and their resilience by sharing how beautiful the world can be when positivity is shared, especially within our younger generation that constantly needs to be inspired to do and be better for a brighter future.

Digital Shero has assisted Gold TV with a Go-to Market Strategy, branding and packaging Gold TV across all social media platforms. Digital Shero has amplified the Gold TV brand by building the brand from scratch and developing the Gold TV website and Social media pages as well, to attract potential sponsors and viewers.

Gold TV has recently acquired a slot on Soweto TV every Tuesday at 5pm, which is exciting news for the brand as it is giving the platform more reach to their targeted audience to share the positive affirmations and energy. This collaboration is going to put Gold TV in a better position to reach even more viewers and touch more lives.

“We aspire to partner and own a few media platforms in Africa and this collaboration with Gold TV was our way of paying it forward and helping understand the TV industry as media group. We are proud of where Gold TV is now and where it is headed” – Bolawana Mags Shivanda ( CEO Digital Shero)

“Going through a lot of challenges gave me the idea of having a show that will lift people’s spirits up. I encourage them to keep believing in their dreams and going for gold. I remember saying I will inspire people and motivate them whenever I talk. Thanks to the powerhouse behind the Gold TV brand for making us visible and attractive to sponsors.” Kingnee Adeniyi Lawal ( CEO Gold TV)

Let's Chat!-)