Libresse

Libresse

Digital strategy for social Media including content creation relevant for RSA, content promotion incl community management & influencers, and support for 1 year (analyse different touch points).
Tactical plan for 1 year for already existing idea execution (Inner Truth)> set up that drives brand awareness, TA engagement and lead to business results (Product)

Objectives :
Build brand awareness & image – Drive trial and build loyalty

Duration of the project:
12 months this is a national campaign that stretches across all 9 provinces of south African
Develop a digital media strategy for the campaign
Develop a content strategy for the various platform which include, Facebook ,twitter YouTube and instagram
Pay per click advertising
Digital news media & Social media advertising
Reporting